Bobson Casual Shoes is open at Peace Church Department Store’s Wuyi Square in Changsha City, Hunan Province

MARUDAI CO., LTD., a licensee of Bobson Casual Shoes, opened its second store of the local Chinese subsidiary Shanghai MARUDAI at Peace Church Department Store’s Wuyi Square in Changsha City, Hunan Province.

The variety of products from both China and Japan has attracted attention.

Please visit the store.


Visit to BOBSON Philippine

We visited our licensing partner, BOBSON Philippines, on December 14, 15 and 16, 2018.
BOBSON is very popular as a high-end brand in the Philippines and Taiwan.
During the visit, we went to the SM Mall of Asia, where BOBSON Philippines attracts customers with a wide variety of items in a large sales area.

We continue striving to develop good relations with our partners and learn from different approaches at different sites aiming to further develop the BOBSON brand for customers in the international market.



September 19th & 20th at Omotesando
Bobson showcased its brand concept and technology.

Bobson offers outstanding products featuring high-functional materials such as cool summer denim, and processing technology for water-repellency and other advantages. New styles include Bobson’s surface processing innovations.

The exhibition showcased the essence of cutting-edge technology, and it was highly regarded by manufacturers and licensing partners. Each day of the event, the venue was crowded with visitors, some from overseas.
It was an important exhibition for expansion of the Bobson brand into the future.

Thank you so much for visiting our exhibition.
Please keep your eye on the brand of the future.


WHEIR Bobson Exhibit at IFF MAGIC JAPAN!

WHEIR Bobson was exhibited at IFF MAGIC JAPAN held at Tokyo Big Sight on April 25, 26, and 27.
WHEIR Bobson brand features modern street fashion.It has entered a licensing agreement with Bobson.
One of Japan’s biggest fashion exhibitions, IFF MAGIC JAPAN showcases many fashion brands from around the world.
Many denim brands highlighted their individuality at the special Denim Zone.
WHEIR Bobson received good reviews for its unique style, a style produced through the combination of denim design and processing.
We would like to express our appreciation to visitors.


Bobson 2018 Autumn & Winter Collection Exhibition

The Bobson 2018 Autumn & Winter Collection Exhibition took place on February 22 and 23 in Minami-Aoyama, Tokyo.

The exhibition featured Bobson’s new brand image with a
focus on great styles for people on the go.

Using both new and traditional materials while maintaining the fundamental elements of denim style it has developed over time, Bobson provides the perfect choice for total coordination from head to toe, including quilted down coats with inner cotton that can be seen through a transparent surface and P coats featuring needle-punching wool and resist-dyeing kasuri fabric.

The many visitors to the exhibition included select shop managers who regarded Bobson’s new look as the essential denim style.


Bobson scheduled to unveil new brand next month

New brand product samples have arrived.

The New brand name is Bobson.
The brand focuses on great styles for people on the go.
Adding a completely new look to the essential denim style it has developed over time, Bobson provides the perfect choice for total coordination from head to toe.

The new brand logo has two layers of Bobson.
The logo represents the Bobson in Bobson.
We extract the best and most simple of all the values we have created over our long history to deliver timely designs.

Departing from other denim wear,
we are proud of this new Bobson lineup that follows the traditional elements of denim wear.

Following our concept – Wear – Live – Bobson, we continue creating simple, but durable and long-loved wear.

Sales will start in autumn 2018.